Creative and Visual identity for B8ta and Google/ be@home/ Tiny house tour
Project information:
Freelance project
Client: B8ta (www.b8ta.com)
Date and Place: FEb 2019- California- USA
My Role: creative and Graphic designer
THE PROJECT:
This new brand and visual implementations were specially created for the tour “be@athome”, created and sponsored by B8ta and Google. This tour consisted of a Smart tiny house (Trailer) equipped with house technology products and working as a showroom, traveling through the United States. First of all, I was ask to design a unique, homie and welcoming graphic style so to create a welcoming space and cozy experience.
My role in the project was to help the b8ta marketing team with the ideation, concept, and design of the visual assets necessary for this campaign. After defining the main style and brand, I proceed with the creation of the visual assets for every channel (Offline and Online).
Branding, Landing page design, Illustrations, Merchandising, Posters, and Social media graphics.
